After completing its new car park, SMA Solar Technology AG wanted an advertising surface on the south façade facing Dresdner Straße. Makom designed an 855 m² installation on a steel substructure, divided into segments that can be used individually or as one large surface – and organised the structural calculations, building permit and fire safety report.
Before documenta 13 opened in June 2012, the installation was mounted with the campaign “Energy (not) equal to art”. A QR code led visitors to the discussion on the SMA blog. After documenta the banners were removed and later replaced.
